Food & Drink

Kimchi, kefir, and similar fermented foods promoted for gut health benefits.

Whipped, seasoned butter spread on a board and served as a shareable appetizer.

Powdered green tea used in lattes, desserts, and skincare, with demand outpacing traditional supply.

Purple yam-flavored desserts from Filipino cuisine appearing on mainstream dessert menus.

Alcohol-free cocktails made with the same craft and presentation as traditional ones.

A pistachio-and-kataifi filled chocolate bar that went viral and spawned countless copycat versions.

Coffee drinks blended with protein powder or collagen as a breakfast replacement.

Cottage cheese reworked into high-protein versions of familiar dishes, from pasta sauce to ice cream.